Our next guest has come a long way in his professional and personal development – from investment banking, through digital media and marketing, and e-commerce to rethinking humanity’s relationship with food.
Victor Penev is a serial entrepreneur and the founder and CEO of the food database and nutrition data provider Edamam.
He is also a mentor and investor in food tech startups and an advisor to early-stage entrepreneurs.
Before that, Victor co-founded and sold Bulgaria’s largest Internet Company NetInfo BG.
In this episode we discover what is next on his journey.
In his conversation with Irina, Victor Penev talks about:
- The legacy of one of Bulgaria’s firsts digital media companies and the early days of the Bulgarian internet;
- The bittersweet experience of selling your company as an entrepreneur;
- Building a business on the intersection of food and technology without traditional fundraising;
- Defining success beyond financial metrics, focusing on long-term impact;
- His new longevity project: redefining health and food in Bulgaria;
*This episode of The Recursive Podcast is released in partnership with the European Bank for Reconstruction and Development. As part of their mandate to support small and medium-sized businesses, The EBRD’s SME Finance and Development Team provides knowledge, network, and skills to help emerging businesses innovate, thrive, and succeed.

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